KNOTTY was born out of a love for sneakers and a frustration with the lack of quality shoelaces available online. Our family of sneaker-heads wanted to switch up the laces on our shoes and make them stand out, but we couldn't find the right options anywhere. So, we decided to take matters into our own hands and create our own line of high-quality shoelaces.

We spent six months researching and ideating before launching our first collection of shoelaces. Our mission is to offer our customers a wide selection of quality shoelaces that can completely transform the look of their shoes. We believe that shoe laces are the most underrated accessory of all time, and we want to change that by making them accessible to everyone.

At KNOTTY, we place a strong emphasis on quality and customer service. That's why we source our materials from India and manufacture our product there. By doing so, we are able to support local businesses and contribute to the localeconomy.