By Raghav Bhargava

Where to Buy Colored and Patterned Shoelaces in India: A Shopper’s Guide

👟 Why Colored and Patterned Shoelaces Are Taking Over Sneaker Culture

Gone are the days when shoelaces were just practical. Today, they’re a fashion statement — an extension of your sneakers and your personality.

Whether you’re styling classic Air Force 1s, Adidas Stan Smiths, or casual Vans, a switch from plain white laces to colored or patterned ones can completely redefine your look.

From gradient fades to zigzag weaves and artistic prints, India is now home to several shoelace brands — but not all deliver the same craftsmanship and flair.

That’s where this guide comes in.


🇮🇳 Where to Buy Colored and Patterned Shoelaces in India

If you’re wondering “where can I buy colored shoelaces in India?”, you have three main shopping options — but one clearly stands out for design, durability, and originality.

🧵 1. KNOTTY — India’s Homegrown Shoelace Brand

KNOTTY is redefining the lace game in India with bold designs, premium weaves, and hand-finished details.

You’ll find flat, rope, reflective, and patterned shoelaces in styles inspired by streetwear and sneaker culture.

🪄 Top Picks from KNOTTY:

💡 Why Choose KNOTTY?

  • Designed in India, for Indian sneakerheads.

  • Premium polyester and cotton blends — durable, fray-resistant, washable.

  • 120–130 cm standard lengths fit Air Force 1s, Dunks, Vans, and more.

  • Unique color stories you won’t find anywhere else.

📍 Shop directly: Colored & Patterned Laces Collection →


🛍️ 2. Global Retailers on Marketplaces (e.g., Amazon, Flipkart)

You’ll find several brands selling colorful or printed laces on platforms like Amazon India or Flipkart.

However, beware of:

  • Generic imports — often low in strength and color-fastness.

  • Non-standard sizing — some listings use EU/US size guides that don’t fit Indian trainers.

  • Limited durability — colors fade quickly after a few washes.

If you’re on a tight budget, these options work, but if you want long-lasting color and quality, opt for handcrafted brands like KNOTTY 


🎨 How to Pick the Right Colored Shoelaces for Your Trainers

When buying colored or patterned shoelaces, think of them as styling tools rather than just replacements.

Here’s how to choose:

  1. Match or Contrast:

    • Match tones for minimalist looks (white laces on white sneakers).

    • Use contrast colors to stand out (yellow on navy blue, pink on grey).

  2. Consider Texture:

    • Flat laces → clean and modern (perfect for trainers and AF1s).

    • Rope laces → more rugged and streetwear-oriented.

  3. Pick the Right Length:

    • 120cm → Low-top trainers.

    • 130–140cm → High-tops or boots.

  4. Pattern Placement:

    • Zigzag or two-tone gradients show best on sneakers with fewer eyelets.

    • Printed laces stand out on neutral or single-color shoes.


🧴 Lace Care Tips to Keep Colors Bright

Even premium shoelaces need gentle care.
Follow these steps to make your patterned or colored laces last longer:

  • Wash gently by hand with mild detergent.

  • Air dry — avoid direct sunlight to prevent fading.

  • Store rolled or flat to keep shape.

  • Replace every 6–12 months for peak color freshness.

💬 KNOTTY Pro Tip: Rotate between two pairs — one neutral, one colorful — to maintain longevity and versatility.


🏁 Final Thoughts: Upgrade Your Sneakers with India’s Best Shoelaces

Whether you’re a sneaker collector or just love clean fits, colored and patterned shoelaces add personality and polish instantly.

With brands like KNOTTY, you get locally crafted, globally inspired shoelaces that rival any international name in both quality and design.

🛒 Explore the full range: Shop KNOTTY’s Premium Flat & Patterned Laces

📸 Follow @getknotty for styling ideas, lace swaps, and exclusive new drops.

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